The Anniversary Effect and Scam Victims

Helping Scam Victims Understand and Be Prepared for a Major Trigger!

Primary Category: Scam Victim Recovery Psychology

Authors:
•  Vianey Gonzalez B.Sc(Psych) – Psychologist, Certified Deception Professional, Psychology Advisory Panel & Director of the Society of Citizens Against Relationship Scams Inc.
•  Tim McGuinness, Ph.D. – Anthropologist, Scientist, Director of the Society of Citizens Against Relationship Scams Inc.

About This Article

The anniversary effect refers to the resurfacing of painful emotions around the anniversary of a traumatic event, which can be especially difficult for scam victims. Dates tied to the start or end of the scam, or the realization of being deceived, can trigger overwhelming feelings of fear, guilt, shame, or anger.

These emotions may catch victims off guard, making them feel like they are back at square one in their recovery. Scam victims may experience increased anxiety, stress, flashbacks, or even withdraw from others. However, there are ways to cope with the anniversary effect, including preparing in advance, practicing grounding techniques, seeking support, engaging in self-care, and even transforming the day into a healing ritual.

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